The "Newsroom" is built around a process for policy, media, event and stakeholder analysis wich, based upon ongoing observations, establishes a conceptual communications framework precisely aligned to the needs of the client. The "Newsroom" helps our clients to drive desired journalistic debates and facilitates media positioning, while at the same time enabling immediate and effective response where crisis communication is required.
Bernd Buschhausen, Managing Partner
Bernd Buschhausen brings more than 20 years of professional experience in public affairs and governmental relations, both at the European level and within Germany at the federal and state levels. He provides advice and guidance on political, policy and societal issues to a wide range of clients, including German and international companies, brands, associations and government institutions. Among his particular areas of interest are the policy areas of consumer protection and health, environment and energy, security and defence, and financial services. He previously served for eight years in the management team at Edelman in Germany, where he founded the firm’s Berlin office and led its public affairs practice area. Before that he was co-chair of the public affairs practice at FleishmanHillard. Since joining Instinctif in January of 2017, he likewise leads the Public Affairs practice area.
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